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Company Story Videos

Company Story Videos

Humanizing your brand with a video

What are company story videos & why use them?

A company story video (about us video or mission video) tells the story of your company & values. They will be an excellent tool for sharing your passion, connecting with customers & humanizing your brand. Company story videos often feature team members talking testimonial style about what they are doing & why they are doing it.

One of the foremost common reasons companies plan to create a corporation story video is to show off the personalities that structure their team along side the mission & values behind them. Though testimonial videos often get a nasty wrap for just being “talking heads,” they will help visitors find out about who’s working behind the scenes to form things possible. Again, it’s all about making a person’s reference to your customer.

When & how should I use company stories?

Company stories are great pieces of content to incorporate on “Our Team” or “About Us” section of your website. it’s ideal to have customers view these videos before making an aquisition decision, as customer story videos will help to differentiate your brand & give potential customers the additional nudge they need to complete the deal.

What are the characteristics of a great company story video?

How does Creativaties create a concept for a company story video?

The Creativaties team focuses on aiming to better know your team, brand perception & office culture. In order to make an enticing concept for a corporation story video, it is important that we present your people in a way that aligns along with your brand values, yet still find some way to please viewers in an unexpected way.

From there, we also identify the proper mixture of team members to be featured throughout the video. This likely means we are hearing from more people from various departments. By selecting a group of employees, the audience gets a far better range of personalities to attach with.

HOW to MEASURE SUCCESS FOR a company STORY?

Measuring the success for a company story video is best found by observing viewer engagement numbers & whether people stuck around to “meet the team.” These videos are more personal, so if viewers may mention having watched them to you directly. Do not be surprised if during a call someone says, “Hey, are you the one talking about your endless coffee supply?” That’s a great sign.

How much does a company story video cost?

Depending on the complexity, company story videos typically cost between $1,000-$10,000. If we are not using animation, that tends to incorporate a 1 day shoot at your office, interviewing your team, & editing all of the footage together to make story that checks off everything on your content list. Our team is quite willing to go to your neck of the woods for the shoot.

How long does a company story video takes to create?

Company stories usually takes 2-8 weeks to make. We discover that the most tough part of production process is to coordinate schedules properly during the day of shoot.

More company story video examples:

cyberpower-min

Product Commercial Film

un-min

Branding

paid-plus-min

Explainer Video

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Explainer Video

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About

We are a creative bunch. We are the dreamers & the doers, the crazy and the cranky. We are not completely normal and we quite like that. We have vast experience in Digital Marketing, Animated Explainer Videos, SEO services, Web Design, Web Development, App Designing & App Development.

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